09:30
Arrivals, Registrations And Networking
09:45
Conveners' Remarks And Announcements Broadcast Media Africa
10:00
Outlook-From-Industry-Survey
10:30
One-To-One Interview: Understanding What Broadcasters Want - Issues And Challenges For Africa’s Broadcast Media Sector
11:00
Discussion: Ideas And Pathways Around 'Knowing Your Audience' In Today's Fragmented Media Environment
12:00
Discussion: Importance Of Accurate Audience Data In A Multi-Platform, Multimedia Environment
14:00
Presentation: Understanding Self Regulation, The ARB And The Basic Rules About Advertising Content
14:30
Discussion: Effective Planning For Digital Media Sales And Marketing - Scenarios For Success
15:30
Discussion: Implementing Safety Initiatives To Protect Consumers Across Digital Media Platforms
16:30
Closing Remarks And Wrap Up
09:30
Arrival, Welcome And Registration
09:45
Conveners' Remarks And Announcements: Broadcast Media Africa
10:00
Presentation: Channel Africa’s Milestone
10:30
Discussion: Impact Of Advertising Innovations On Revenue Generation For Broadcasters
11:30
Presentation: Pan-African Media: From Dinos To Dynamos-Evolving For Agenda 2063
12:00
Discussion: Challenges And Opportunities For The Monetisation Of Ad Assets By Broadcasters In Africa
14:00
Presentation: Interactive Advertising – What The Future Holds For The Business Of Broadcasting
14:30
Presentation: Ready Or Not, Here It Comes: The Future Of Media Strategy And Planning In An AI Powered World
15:00
Discussion: Examining The Use Of Artificial Intelligence (AI) And Machine Learning As Media Planning Tools
16:00
Closing Remarks And Wrap Up
16:15
End of Day Two And Close Of Event
