09:00
Registration And Networking
09:45
Conveners' Remarks: Broadcast Media Africa
10:00
Presentation: Innovations To Successfully Track And Manage Broadcast Media Audiences In Fragmented Media Marketplace
10:30
Discussion: Evaluating Ideas And Pathways Around 'Knowing Your Audience' In Today's Fragmented Media Environment
11:00
Refreshments And Group Photograph
11:45
Presentation: Audience Measurement In The Digital Ecosystem
12:15
Discussion: Accurate Audience Data In A Multi-Platform, Multimedia Environment - Challenges And Opportunities For African Broadcasters And Content Publishers
14:15
Presentation: Regulatory Digital Media: What Has Shifted? What Is Expected Now, And In The Future
14:45
Discussion: Examining Policy And Regulatory Frameworks For Advertising In Digital Broadcasting - How Can Industry Regulators Stay Ahead?
15:45
Presentation: Combating Mis-information And "Adverse Content" Distribution Through Advertising On Digital Media - The Case In Nigeria
16:15
Discussion: Implementing Ad Verification And Brand Safety Initiatives To Protect Consumers Across Digital Media Outlets And Platforms
17:15
Closing Remarks And Wrap Up
09:30
Registration And Networking
09:45
Conveners' Remarks: Broadcast Media Africa
10:00
Presentation: Interactive Advertising – What The Future Holds For The Business Of Broadcasting
10:30
Discussion: Impact Of Advertising Innovations On Revenue Generation For Broadcasters
11:45
Presentation: Being Successful At Dynamic Ad Insertion For Digital Broadcast Media - Innovations And Experiences
12:15
Discussion: Addressing Challenges And Opportunities Sales, Marketing And Monetisation Of Ad Assets By Broadcasters In Africa
14:15
Presentation: Media Planning And Integration with Programmatic Advertising Platforms - Challenges And Opportunities
14:45
Presentation: Media To Audience Personalisation Tools - Real-Time Monitoring and Optimisation
15:15
Discussion: Assessing Strategies And Options For Digital Radio Stations And Facilities In Africa
16:15
Presentation: Content Protection: Piracy In The Digital Ecosystem - Learning To Stay A Step Ahead
16:45
Discussion: Dealing With Piracy, Illegal Distribution Of Digital Content - Winning The Battle In Africa
17:45
Closing Remarks And Wrap Up
